Last time you needed to look something up, where did you go first?
AI assistant46.2%
Search engine, then AI as well14.9%
A search engine22.4%
Social media or video16.4%
46.2% answered "AI assistant".
How many people ask AI instead of Googling?
Statistics from 1,733 accepted quiz answers*. Updated October 2026. How these statistics work
Asked "Last time you needed to look something up, where did you go first?" on the Sarahah quiz, the most common answer was "AI assistant", chosen by 46.2% of 1,733 people.
Where everyone lands
Low19.9%
Medium35.8%
High44.3%
44.3% of 1,733 people worldwide scored high on the Sarahah AI in search quiz.
Results by gender
Women
18.6%
36.8%
44.6%
Men
20.9%
35%
44.1%
LowMediumHigh
In Sarahah quiz answers, 44.1% of men scored high, against 44.6% of women.
Results by age group
Under 18
12.7%
20.6%
66.7%
18-24
16.5%
35.1%
48.3%
25-34
19.8%
39.7%
40.6%
35-44
31.2%
33.9%
34.8%
LowMediumHigh
In Sarahah quiz answers, 66.7% of the Under 18 group scored high, the highest of any age group, against 34.8% of 35-44.
Question by question
When you need to look something up, how often do you start with AI?
Always30.4%
Usually23.9%
Sometimes24.5%
Rarely11.5%
Never9.7%
30.4% answered "Always".
How far has AI gone in replacing search for you?
Almost everything, including news and shopping33.2%
Explanations and how to questions31%
Writing and summarising only15.2%
Not at all20.7%
33.2% answered "Almost everything, including news and shopping".
When did you last click a website from search results?
I cannot remember34.4%
More than a week ago13%
A few days ago18.2%
Today or yesterday34.4%
34.4% answered "I cannot remember".
Has your search engine use changed in the last year?
Down28.9%
About the same49.1%
Up22%
49.1% answered "About the same".
When AI gives you an answer, what do you do next?
Take it and move on33.9%
Read the sources it lists28.9%
Open at least one source14%
Search separately to check23.3%
33.9% answered "Take it and move on".
What do you still use a search engine for?
Local places and opening hours28.7%
Shopping and prices20.3%
News22.6%
Official or government information19.7%
I no longer use a search engine8.7%
28.7% answered "Local places and opening hours".
Has AI ever given you an answer that turned out to be wrong?
Yes, and I acted on it32.1%
Yes, but I caught it in time30.1%
Yes, but it did not matter17.5%
Not that I know of20.4%
32.1% answered "Yes, and I acted on it".
* Everyone here chose to take the quiz, and no answers are weighted to match a real population. Each question counts only the people who answered it, so a question some people skipped rests on a smaller group than the total above.
Statistics by country
Only countries with at least 50 eligible answers of their own appear here.